Shares digital

San Francisco-based video search engine Blinkx (BLNX:AIM) has entered into yet another partnership, this time with the UK’s only property channel, Real Estate TV.

The deal, which sent shares in Blinkx up 2% to 28.5p, will enable viewers to have access to Real Estate TV’s online property programming via Blinkx’s website. Relevant advertising will also be shown by Blinkx against the footage and Blinkx will share resulting advertising revenue with Real Estate TV.

The property channel, which is broadcast 24 hours a day from many global locations, provides comprehensive information on property selling, buying and investment areas, and can take viewers on a video tour of selected properties, helping them make more informed decisions.

‘Looking for real estate online is very popular, but pictures alone provide viewers with a limited impression of the property,’ says founder and chief executive, Suranga Chandratillake. ‘That’s why we are thrilled to offer Real Estate TV’s unique content to our viewers,’ he adds. Blinkx was spun out of Autonomy (AU.) last May.

Shares says: Blinkx has secured a string of promising partnerships so far and this looks set to continue.